diff --git a/CMakeLists.txt b/CMakeLists.txt
index a10b074..26d98f6 100644
--- a/CMakeLists.txt
+++ b/CMakeLists.txt
@@ -78,6 +78,15 @@ option(MARS_NWE_INSTALL_DOSUTILS "Install DOS client utilities" ON)
 option(MARS_NWE_INSTALL_NEW_DOSUTILS "Install the new/experimental DOS client utilities instead of legacy netold.exe" OFF)
 option(MARS_NWE_BUILD_TESTS "Build optional mars_nwe integration tests" OFF)
 
+# Maintainer builds rebuild the DOS tools from source.  In that mode install
+# the freshly built/new DOS utility set automatically so developers do not have
+# to set both MAINTAINER_BUILD and MARS_NWE_INSTALL_NEW_DOSUTILS.
+if(MAINTAINER_BUILD AND NOT MARS_NWE_INSTALL_NEW_DOSUTILS)
+    set(MARS_NWE_INSTALL_NEW_DOSUTILS ON CACHE BOOL
+        "Install the new/experimental DOS client utilities instead of legacy netold.exe"
+        FORCE)
+endif()
+
 set(MARS_NWE_SMART_ADMIN_GROUP "root" CACHE STRING "Unix group allowed to log in to the SMArT/nwwebui admin interface")